Tag Archives: 14 FREE Social Media Strategies for Small Business in 2013!

17 Ingredients in Your 2024 Business Blog Post without the Use of Artificial Intelligence (AI)

06 Friday Feb 2015

Posted by in Small Business Social Media Content

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KROMKRATHOG, FDPBlog posts make sense for SEO, for visibility, and for information. Those of you who remember book reports and term papers, it is all about getting it done. Alas, who has time, right?

Sit down. Jot some notes in an outline. Open word. Start typing. Do not start with the title. It is the last thing to do after you correct spelling, punctuation and phrasing.

No worries! The title will pop out every time. There is never writer’s block, just excuses.

Have fun and make your business better! Ready, set GO! The blog is due today!

  • Tell a good story
  • Know the business
  • Know the audience
  • Know the purpose
  • Present a point of view
  • Have a consistent structure and format
  • Invite the audience to do business
  • Keep the audience attention
  • Give the reader some takeaways
  • Be conversational
  • Label the photos with both source (name) and site (where you found it) ROYALTY FREE. Do not grab photos from Google Images.
  • Add  just a couple of hyperlinks
  • For SEO and what we call SEF (Search Engine Finding), mention the business three of four times in the post
  • Put a dozen tags at the bottom
  • Sprinkle in bold terms that focus on location and subject
  • Optimize the title (usually location)
  • Create relevant external links for SEO/ SEM success

Jim Vogel

Founder, CEO of I.M.U. Social Media LLC

Photo: KROMKRATHOP, freedigitalphotos.net

Jim@imusocialmedia.com

 

FREE Social Media Strategies for Small Business in 2024!

31 Monday Dec 2012

Posted by in Micro Business, Small Business, Small Business Social Media Content, Social Media

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http://www.dreamstime.com/-image20392117

  • Your ownership and your personal activity are essential. You can indeed comment on your own stuff (if adding a thought) and other blog posts, Facebook posts, Google +, LinkedIn and tweets.
  • Have your employees, family, and friends LIKE and follow you on Facebook, Google + and Twitter. Send them an e-mail with the links.
  • Place a colorful “attention getting” sign in the front window of your business office announcing your Facebook and other social media presence.
  • Place at sign at the reception desk or waiting area with your Facebook and Twitter URL’s.
  • Put your Facebook, Twitter, and blog URL on your business card, stationary, website and newsletter.
  • Put your (live URL’s) Facebook, Blog Post and Twitter information in the signature on all the outbound e-mails. Consider this additional information your marketing “resource box”.
  • When your employees are on the phone or e-mailing clients, have them mention your social media presence or have them conclude the conversation with, “Have you found and liked us yet on Facebook and Twitter yet?”
  • Consider having an online contest (great on Facebook) for your audience or have a giveaway or discount that can be promoted across social media.
  • Have a Facebook or Social Media “Meet Up” event “offline” at your offices or at a local café for clients and potential clients; make it a quarterly networking event.
  • Encourage your friends, family, neighbors, and business associates to like, follow or continuously read what has been posted on all of your business platforms. Send them the links or articles via e-mail when the subjects are of value to them.
  • Attend as many local business networking events as possible. It is NOT what you know or who you know; IT IS WHO KNOWS YOU.
  • Join the local Chamber of Commerce and attend as many events as possible.
  • Sponsor community endeavors like festivals, charities, 5 K runs, food and blood drives using your social media sites.

Visibility is essential as your social media presence grows through content, ENGAGEMENT and consistency; call 919 244 6989 or email  jim@imusocialmedia.com  

Photo: IMUSM

IMU Social Media